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Pure Colour

Pure Colour

“New Look launches budget make up collection and it actually looks really good”

Hannah Gale - Metro

Pure Colour is a capsule collection which links fast paced seasonally changing cosmetics to the equally exciting world of fast fashion.

Colour cosmetics are merchandised alongside this season’s trends, beauty becomes an accessory.

A fun, affordable and stylish cosmetics range for a successful fashion retailer.

New Look
Brand Identity
Packaging Design