Reinventing the UK’s leading beauty brand.
Range Architecture/ Product Design / Packaging Design / Style Guiding
To redesign such a trusted cosmetics range required a bold creative vision, combined with real respect for nearly a century of tradition.
Two Create were challenged to modernise the aesthetic, to appeal to No7’s existing followers whilst opening the doors to new.
A hugely successful re-launch has seen US sales significantly surpass those of the UK.
Walgreens Boots Alliance